Sender ID

What is Sender ID?g14110

When you receive a message, what is the first thing you are looking at? The number it came from. It will happen unconsciously, as the text message and its meaning might differ depending on who you received ot.

About Sender ID

– Sender ID is the originated address of which the message comes from.- It is often the displayed sender on the mobile number.- Each country has its own sender ID restrictions

Sender ID can be

  • 1. Alpha sender – Ex. SureM
  • 2. Numeric sender – Ex. 8215884640
  • 3. Alphanumeric sender ID – Ex. SureM123

Here are some examples of Sender ID regulations per country :

    • 1. Korea
      • No alpha / alphanumeric sender ID allowed
      • Only numeric sender ID is allowed
      • Between 0 ~ 12 digits
    • 2. India
      • Need to pre-register alpha Sender ID
      • Fixed 6 digits
      • Ex. SUREMC
    • 3. China
      • Numeric only
      • Need to pre-register signature to be added at the bottom of the message

Ex ) Good day! Thank you using SureM Service. 【SureM】

Every country has different regulations regarding the Sender ID policy. To get a detailed consultation contact SureM.

E-mail : sureminternational@gmail.com

 

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2-way SMS

2-way SMS service – a combination of MT and MO services, allowing the CLIENT to transmit messages and receive replies from the End User.

The service is provided through a virtual number, issued by the provider. Depending on the destination country, virtual numbers can be presented by long codes, short codes or standard phone numbers.

Example:

  1. Short code : 114, 4565,.. (usually up to 5-6 digits)
  2. Long code : 0133-xxxx-xxx (Korea) (special virtual number, does not look like a real phone number; issued by designated entity in each country)
  3. Standard phone number : 7-914-xxx-xx-xx, 82-10-xxxx-xxxx (in some countries Mobile carriers provide numbers similar to standard mobile numbers)

2-way service is widely used for various purposes:

  • Advertisement opt-out (unsubscribing)
  • Customer care lines (*with TOLL-free numbers)
  • Polls and surveys
  • Marketing campaigns

 

2-way-sms

SureM 2-way SMS service flow

SMPP

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SMPP?

The Short Message Peer-to-Peer (SMPP) is an open, industry standard protocol widely used in the telecommunication industry.

SMPP is desinged to provide a flexible data communication interface for the transfer of SMS messages between Short Message Service Centeres (SMSC), Routing Entities (RE), and SMS Application Systems (or External Short Messaging Entities (ESME)).

SMPP is an application protocol over TCP/IP, which allows fast and reliable delivery of SMS messages. The latest version of SMPP specification currently is 5.0 ( can be found at http://opensmpp.org/specs/smppv50.pdf ). At SureM, we support SMPP 3.4 and 5.0 so whichever protocol the customer prefers – we can easily modify the system or even customize it upon request.

Supported PDUs

  • bind_transmitter
  • bind_receiver
  • bind_tranceiver
  • unbind
  • submit_sm
  • data_sm
  • deliver_sm
  • enquire_link

Data Coding Schemes

  • 0 or 1 : ASCII
  • 3 : Latin 1
  • 8 : UCS2
  • 14: KSC5601

(For more about SMPP, please refer https://en.wikipedia.org/wiki/Short_Message_Peer-to-Peer)

MMS

Multimedia Messaging Service (MMS) – communication technology, allowing exchange of not only text information, but also multimedia attachments (video, audio, pictures) between mobile devices.

You may exchange MMS with your friends and family, sharing beautiful pictures of places you visit or new things your try, but form the point of view of corporate clients, the purpose of usage is slightly different.

At SureM we offer various solutions based on MMS technology, one of the most popular of them being the Map MMS.

Map MMS is a feature allowing you to send MMS with Map attachment to your customers / partners / co-workers to give them a better vision of the location you want them at :

  1. A place of event for customers (shopping mall, square, park..)
  2.  Place of meeting with a client (cafe, office..)
  3. Workshop location for your co-workers

For these, and many other cases SureM is offering its Map MMS service.

The message may contain up to 2000 bytes of text + image file attachment.

  1. General message view :

MMS_001

2. MMS image file attachment

MMS_002

For further inquiries, feel free to contact SureM at sureminternational@gmail.com

MNP

Mobile Number Portability (MNP) is a service that allows you to switch over to another mobile service provider while retaining your existing mobile phone number.

Mobile number portability is implemented in different ways across the globe. The International and European standard is for a customer wishing to port his/her number to contact the new network (recipient), which then sends the number portability request (NPR) to the current network (donor). This is known as “recipient-led” porting. The UK and India are the only exceptions to implement the donor-led system. The customer wishing to port his/her number is required to contact the donor to obtain a code (Porting Authorisation Code (PAC) in the UK and Unique Porting Code (UPC) in India) which is then given to the recipient network. The recipient continues the porting process by contacting the donor with porting code. This form of porting is known as “donor-led” and has been criticised by some industry analysts as being inefficient, though prevents MNP scams. It has also been observed that it may act as a customer deterrent as well as allowing the donor an opportunity of “winning back” the customer.

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South Korea introduced MNP more than 10 years ago, in 2004.

To know if your country has the MNP implemented, the easiest way to check is ask your mobile providers. MNP gives mobile carriers a good opportunity to lurk in more customers, as retaining one’s mobile number while switching to a better option of service is indeed very attractive.

Here are some of the websites you may use to know about different countries’ policies on MNP:

http://mcclist.com/number-portability.asp

https://en.wikipedia.org/wiki/Mobile_number_portability

DLR – delivery report

Delivery Report

Delivery report (DLR) is a feature provided for MT SMS, informing the Sender of the current status of the message sent. There are various types of  DLRs, varying from the SMSC DLRs, handset reports or simple bind acks. All of those are provided to give the Sender an opportunity of following up on all the MT SMS sent and catch on any issues in the delivery.

All users of SureM service can receive delivery reports for the message they send. We provide both get/post method in passing on the delivery reports to the clients.

There are two types of delivery reports :

  • Handset acknowledgment
    This report will give the clients the exact information whether the target handset has received the messages or not.
  • System delivery report
    This report will give the clients the notification of the transmission of the messages to the SMSC

Whether you choose SMPP, HTTP or any other type of system integration, we can provide DLRs for all message sent by the clients in real time.

If you have any technical inquires, please contact us at sureminternational@gmail.com

 

Auto-Calling System (ACS)

Auto-Calling System (ACS) – a type of voice call service, automatically dialing the end user and playing the provided record of the message.

ACS service is widely used :

  1. To cover the areas, where SMS reception can not be guaranteed
  2. When the end user is in roaming
  3. For users with disabilities, preventing them to read the messages

In general, ACS is a good way to improve delivery rates if used in combination with SMS.

Below you may see the flow for ACS service at SureM

voice_flow

Benefits of ACS

  • A subscriber can still receive the verification code when a text message cannot be delivered.
  • A subscriber is given a choice to make to receive a voice call instead of a text message.
  • Speech can be recorded in different languages to suit the recipients that makes it much easier and more convenient for the recipients.