2-way SMS to South Korea

The term 2-way SMS basically means a solution offering both MT SMS and MO SMS in one combination.

2-way-sms

When it comes to receiving response from customers, conducting marketing survey, collecting votes and many other projects – 2-way SMS can we a powerful tool to build a connection with your target audience.

So what is the standard for MO numbers and 2-way SMS in South Korea?

There are 2 types of virtual numbers that can be assigned to the company for collecting MO SMS : Short Codes (SC) and Long Codes (LC). 

Long codes : 0133-xxx-xxxx (format)

Registration takes up to 3 business days and usage entails monthly fee and per MO SMS price.

Short Codes : contact sureminternational@gmail.com for details.

The ways to implement the code in your SMS are :

  1. Use it as Sender ID – in this case, people can simply reply to SMS they receive and you will be able to collect all the responses in your system.
  2. Insert it in the body of SMS – a preferred method if you want to use multiple MO numbers for your campaign or absolutely need to keep the Sender ID different.

 

 

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How to upload address book on SureM.net

SUREM.NET -> ADDRESS BOOK UPLOAD

1. Log into your account (LOG IN)
2. got to Web to SMS page
3. Click “Address book”

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4. In the menu click “Upload Address book”

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5. Choose the Excel file on your computer (Note! Only .xls files are supported. If
your file is .csv click Save as -> and choose .xls format)

2017-09-29 14;46;356. Then follow the instruction

  • Sheet name : Sheet in Excel file with your contact list
  • Group name : (you must make it in the file beforehand) : e.g. School, Work etc
  • Name : name for the number owner
  • Country code : Please check to make sure you added it correctly!
  • Mobile number : the rest of mobile number
    —NOTE : DO NOT ADD COUNTRY CODE AGAIN
    —-If the mobile number has a zero in front – delete it!
    1. E.g. 82-01028726748 -> WRONG
    2. 82-1028726748 -> CORRECT

7. The preview only shows top 3 records, the actual book will have them all

If you have face any problems when using our service, please email sureminternational@gmail.com

API

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What is API?

API (Application Programming Interface) is a specification that explains on how systems interact or integrate with each other.SureM provides API suitable for development environment of each client. The interface can be customized by needs of client. We provide best service to client with various ways of integration including HTTP/S and SMPP.

Key Features

  • API Specification Provision
  • No set-up fee/monthly fee
  • Delivery Report Provided

HTTP/S

Under HTTP/S, you can integrate your application to SureM using http protocol.

HTTP – Hyper Text Transfer ProtocolHTTPS – Hyper Text Transfer Protocol Secure Socket Layer

SMPP

SMPP is industry standard for sending SMS to network providers.
Telecommunication industry use SMPP protocol for SMS between Short Message Service Center (SMSC) and/or External Short Messaging Entities (ESME).

SMPP – Short Message Peer-to-Peer

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SMPP

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SMPP?

The Short Message Peer-to-Peer (SMPP) is an open, industry standard protocol widely used in the telecommunication industry.

SMPP is desinged to provide a flexible data communication interface for the transfer of SMS messages between Short Message Service Centeres (SMSC), Routing Entities (RE), and SMS Application Systems (or External Short Messaging Entities (ESME)).

SMPP is an application protocol over TCP/IP, which allows fast and reliable delivery of SMS messages. The latest version of SMPP specification currently is 5.0 ( can be found at http://opensmpp.org/specs/smppv50.pdf ). At SureM, we support SMPP 3.4 and 5.0 so whichever protocol the customer prefers – we can easily modify the system or even customize it upon request.

Supported PDUs

  • bind_transmitter
  • bind_receiver
  • bind_tranceiver
  • unbind
  • submit_sm
  • data_sm
  • deliver_sm
  • enquire_link

Data Coding Schemes

  • 0 or 1 : ASCII
  • 3 : Latin 1
  • 8 : UCS2
  • 14: KSC5601

(For more about SMPP, please refer https://en.wikipedia.org/wiki/Short_Message_Peer-to-Peer)

SureM accepting crypto-currency payments

A happy announcement for crypto-currency users!

As of this year, SureM has started accepting various crypto-currency payments when purchasing credits on SureM.net website.

The list of available crypto-currencies (for now) is :

  • Bitcoin (BTC)
  • Ethereum (ETH)
  • Ethereum Classic (ETC)
  • Ripple (XRP)
  • Dash (DASH)
  • Litecoin (LTC)

Do register on our website and make your first SMS credit purchase follow the link below :

https://www.surem.net/purchase-credit.jsp

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Some of the points to consider when making a crypto-currency payment via SureM.net :

  1. “Poloniex” rates apply (https://www.poloniex.com, the world’s largest crypto currency exchange)
  2. Net amount received by SureM is added as cybermoney (payment amount minus transaction fees)
  3. Cybermoney is calculated according to the Poloniex XRP-USD rate and converted to KRW on the time of bitcoin receipt in SureM ripple wallet.
  4. Poloniex price is changing every 10 minutes, so e.g. if the payment is received at 9:13 AM, the rates published at 9:10 AM will apply.

Also, after making the payment contact our managers at sureminternational@gmail.com to get the payment verified and credits added to your account!

 

Sending SMS to China

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China

With population of 1.38 billion people (according to Wikipedia), China is now one of the main targets for messaging industry. Among others, cosmetics shops, plastic surgery clinics, Duty-free stores refer to China as their number 1 target market. 그림1

But, unlike any other country, China has a great number of restrictions for the mobile content (and not only). There are a lot of peculiarities to consider before sending any messages to China.

** All messages sent to China must contain “Footer/Header”.

What is “Footer/Header”?

– For messages sent via A2P, it must be added to clarify the Sender

** Regardless of the nature of the message, its content and footer/header must be compliant with the regulations of SureM

1) Available SMS size and requirements for Footer/Header

  • Up to 70 characters (including Footer/Header)
  • Footer/Header: English/Chinese characters only (3~8 characters)
  • Example : LGUPLUS,SUREM,【韓國中國】
  • 1 Footer/Header allowed per 1 ID

2) Requirements for message content:

  1. Languages available: Korean, English, Chinese (or mixed)
  2. Deprecating remarks of political nature are PROHIBITED
  3. Refer to the “201604_Chinese route restrictions_v3” // Chinese regulatory word list

3) Note when sending advertising messages:

  1. Can be delivered only from 9am to 5pm (receiver’s local time).
  2. Messages sent during night time (5pm~9am) will be delivered at permitted hours of the next business day

4) Special Screening Period

– Important events during which Chinese character censorship has been made more severe than usual; it may accordingly affect the speed of message delivery.

For more detailed consultation, contact us at sureminternational@gmail.com

OPT-OUT

An opt-out is special feature (required in many countries) added to promotional messages, that allows handset users to unsubscribe from receiving any further SMS from the sender.

Typically, there are several forms of opt-out used in SMS industry :

  1. MO SMS – in this case, the handset user may send a message as a reply to the number the original MT SMS was received from, saying something like “STOP”, “NO”, “UNSUBSCRIBE” etc. This type of opt-out is commonly used in China (TD, N, 0), Russia and many other countries.
  2. Auto-response system – this option is used in South Korea. The government implemented a system where any company willing to send promotional messages must include an opt-out via Toll Free number beginning with 080-… The main point here, is that is the handset user is willing to unsubscribe from receiving any SMS in the future, the process of opting-out must be free for them. The companies renting 080 numbers are the ones paying for the service, so everyone (more or less) is happy.
  3. Link in the body of the message  – “to opt-out from receiving any more news from http://www.ournews.com please go to your personal page and choose the unsubscribe box” – this one is relatively popular as well. A lot of companies, especially e-commerce or online magazines / newsletters are bound to use this option simply because people who subscribe to the services are from different countries and following opt-out regulations for each and every one of them is extremely hard. But, in this case the chance of handset users raising a claim with their mobile carrier and the line getting blocked is very high as well.

In the end, the best way to make sure no laws are broken and the local government is not suing your company for harassing the citizens is to be a step ahead and get all information possible before entering any market with your SMS campaigns.

If you need a consultation on opt-out options for any country e-mail sureminternational@gmail.com